Behind-The-Scenes: Lifestyle & E-Commerce Photography and Videography Production
Produced by BILLIONMONSTERS for a 6th year e-commerce brand client. Models Oxana and Jacob captured in a studio in Santa Ana, California.
Producing a full-day photo, video shoot for a premium essentials apparel client.
We partnered with Allwear to produce lifestyle and e-commerce photo and video assets showcasing their new and existing products ahead of their annual sales event. The production included a half-day lifestyle shoot in Laguna Beach, capturing coastal living moments, and a full-day e-commerce studio shoot in Santa Ana, creating clean, elevated imagery for the brand’s website and marketing channels.
Across both shoots, the team at BILLIONMONSTERS managed pre-production, production, and post-production logistics to ensure everything ran smoothly and all creative elements were executed. We provide end-to-end service, handling every aspect from pre-production to final post-production, while allowing the client to be as hands-on or hands-off as they prefer. Learn more about our creative production process here.
Scope of Work
Pre-Production
Production budgeting
Mood board and creative direction
Model casting calls
Location recommendation & scouting
Shot list, call sheet creation
Hiring creative vendors: studio & equipment, videographer, photographer, stylist, hair & makeup artist
Tax documents, model release, contracts
Production
Half-day lifestyle shoot (Laguna Beach, California)
Full-day e-commerce studio shoot (Santa Ana, California)
Photography & videography
On-set production coordination
Shot list management
Post-Production
Deliverables management
Allwear creates certified non-toxic essentials using premium natural materials. Our lifestyle shoot captured relaxed, coastal moments, and the e-commerce shoot focused on clean, modern product imagery. The resulting assets provide versatile visuals for the brand’s website and marketing.








